Doha, October 26 (QNA) Qatar Tourism recently won the award for the best website for a tourism authority in the world and the Middle East at the second annual ceremony of the World Travel Technology Awards for 2022, which raised the number of awards it has won to 13 international digital awards so far, representing A testament to its efforts to modernize its digital assets and launch innovative, customized experiences for visitors that meet all their aspirations and are data-driven.
In a statement today, Qatar Tourism said that the vote of travel experts, media and consumers from all over the world led to it winning the award for the best website globally and in the Middle East, which reflects its commitment to achieving excellence.
She noted that this summer she won the prestigious "Adobe Experience Maker 2022" award in the "Tour Coordinator" category, for her work in coordinating and organizing trips for her clients across multiple channels, geographies, platforms and languages while maintaining a consistent customer experience, noting that this win was achieved thanks to Its digital marketing efforts, which include the Visit Qatar website and application, which are currently available in eight languages "Arabic, English, French, Italian, German, Turkish, Spanish, and most recently Chinese", noting that its digital initiatives have reached more than 400 million people so far.
She noted that she had recently won a bronze award for the VisitQatar mobile application at the Digital Communication Awards 2022, which honors outstanding digital projects and campaigns since 2011. VisitQatar was also chosen among the top five websites.
Berthhold Trinkel, Chief Operating Officer of Qatar Tourism, said that our digital efforts are appreciated and honored by leading institutions around the world, noting that Qatar is one of the fastest growing tourism destinations in the world, and therefore it is necessary to remain at the forefront The global travel and tourism industry, explaining that the Visit Qatar mobile application is designed as a digital travel companion that meets user aspirations and personalizes recommendations for nearby attractions and points of interest stemming from user preferences.
During the Horizon Interactive Awards 2021, Qatar Tourism won five other digital awards, including “Best Offer”, “Best Overall Mobile Application”, “Best in the Site and Municipalities Draws Category”, “Best Travel and Tourism Site” and "Golden Center for Social Media Strategy Campaign".
It also won two dotCOMM awards, namely the Gold Award for the VisitQatar website and the Platinum Award for the VisitQatar mobile application, which demonstrates the success of its digital transformation, through which it seeks to enrich the visitor experience and promote Qatar as a leading tourist destination.